Marketing Plan
Find What’s Working and Double Down
More often than not, business owners reach out to me for advice and are looking for a completely new lead generation source. They are searching for some new marketing miracle or technology that will drive new clients to their business. But one of the first questions I ask after learning more about your vision is,…
Read MorePlan to Meet Your Goals: Not Someone Else’s
Something I’ve learned during hundreds of consultations with business owners and business leaders is that, not surprisingly, everyone’s business goals are vastly different. The alarming thing I discovered is that so many marketing consultants are not truly asking and helping define the goals of their clients. If a business owner is simply setting forth with…
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