Online/Offline Marketing
Building Influence Through a Personal Brand
While a company’s voice is crucial and capable of leaving its mark on the world, the personal touch that you, the business owner or thought leader, bring to the table is incomparable. You need your own voice, one that offers expertise and insight that only you have. Great brands do allow us to connect with…
Read MoreYour FAQs Page Answers Objections + Improves SEO
Leave your customers wondering and you could be missing out on sales… Don’t overlook the value of a frequently asked questions (FAQs) page on your company’s website. By having a detailed FAQ, you will provide answers to customer queries and search engines with the most valuable information about your brand. How can you make sure…
Read MoreFind What’s Working and Double Down
More often than not, business owners reach out to me for advice and are looking for a completely new lead generation source. They are searching for some new marketing miracle or technology that will drive new clients to their business. But one of the first questions I ask after learning more about your vision is,…
Read MoreOnline + Offline Presence: Do You Really Need Both?
What is the current marketing strategy for your business? Does it include a mix of online and offline tactics? Or, has your team laser-focused on your online marketing? Some blogs and digital agencies may make you think offline marketing is outdated, and it’s not worth the investment. It’s true that offline marketing has taken a…
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